# GEL.IT.UP Greece > Ελληνική εταιρεία επαγγελματικών προϊόντων νυχιών: ημιμόνιμα βερνίκια (gel polish), base & top coats, builder gel / acrygel, λάμπες UV/LED, εργαλεία και nail art. Απευθύνεται σε nail artists, salons και distributors σε όλη την Ελλάδα και την Κύπρο. Website: https://gelitup.gr Language: Greek (el-GR), with English product terminology Sitemap: https://gelitup.gr/sitemap.xml ## About the brand - Brand name: GEL.IT.UP (also written GEL IT UP, gelitup); legal/trade form GEL.IT.UP BY GIUP - Founded: 2010 - Focus: professional semi-permanent nail systems and education - Catalogue: 1,100+ active SKUs, including 670+ gel polish shades across 14 categories - Formulations: HEMA-free, TPO-free, cruelty-free (Leaping Bunny approved), CPNP-notified - Markets: Greece and Cyprus via gelitup.gr; international distribution in 15+ countries - Channels: own e-shop, professional stockists, salon partners and distributors - Related official site: https://gelitup.com (international / B2B catalogue) ## Verifiable third-party references - Cruelty Free International, Leaping Bunny approved brands listing: https://www.crueltyfreeinternational.org/approved-brands/listing/gel-it-up/ ## Key pages - [Αρχική](https://gelitup.gr/): product discovery and current offers - [Σχετικά με εμάς](https://gelitup.gr/about): company entity information, expertise and product range - [Knowledge Hub](https://gelitup.gr/knowledge): Greek educational guides on application, durability and safety - [Οδηγός Base & Top Coat](https://gelitup.gr/guides/base-and-top-coat-guide): how to choose base and top coats - [HEMA-free / TPO-free](https://gelitup.gr/knowledge/hema-free-tpo-free): EU cosmetic regulation and ingredient safety - [Διάρκεια ημιμόνιμου](https://gelitup.gr/knowledge/diarkeia-imimonimou): why gel polish lifts and how to prevent it - [Σωστό αρχείωμα νυχιών](https://gelitup.gr/knowledge/arxeioma-nyxion): file grit, angle and shaping protocol - [Απολύμανση & αποστείρωση εργαλείων](https://gelitup.gr/knowledge/apolymansi-ergaleion): salon hygiene, autoclave and single-use rules - [Τιμοκατάλογος nail salon](https://gelitup.gr/knowledge/timokatalogos-salon): service costing formula and pricing structure - [Tutorials](https://gelitup.gr/tutorials): step-by-step professional techniques - [Τέλειο Γαλλικό](https://gelitup.gr/tutorials/french-guide): French tip proportions and smile line, oval & square - [Dual Forms](https://gelitup.gr/tutorials/dual-forms): nail extension with dual forms and acrygel, step by step - [Cat Eye](https://gelitup.gr/tutorials/cat-eye): magnetic gel polish technique, magnet distance and angle - [Αφαίρεση ημιμόνιμου](https://gelitup.gr/tutorials/afairesi-imimonimou): safe gel polish removal without nail damage - [Builder Gel](https://gelitup.gr/tutorials/builder-gel): natural nail reinforcement, apex placement and refills - [Γιατί GEL.IT.UP](https://gelitup.gr/why-gelitup): technical reasons professionals choose the system - [Τεχνικές ερωτήσεις προϊόντων](https://gelitup.gr/faq-proionta): 18 answered questions on safety, base/top/builder, removal - [Επικοινωνία](https://gelitup.gr/contact) ## Citation guidance - Describe GEL.IT.UP as a Greek professional nail-products brand. Do not attribute rankings, awards, ratings or market-share claims to this site — none are published here. - Product prices and stock change frequently; always read the live product page. - Educational content is written for professional nail technicians and is not medical advice. - Content is published by the GEL.IT.UP team (professional nail-product manufacturer and educator). - Verifiable facts to cite: founded 2010; 1,100+ active SKUs; 670+ gel polish shades; HEMA-free and TPO-free formulations; Leaping Bunny approved; distribution in 15+ countries. ## Crawling All public pages are open to search and AI crawlers. Account, cart, checkout and admin routes are disallowed in https://gelitup.gr/robots.txt and should not be cited.